**Brand: SOFTRA**

SOFTRA is a leading developer and installer of License Plate Recognition (LPR) systems, established in 2008 and headquartered in Denmark and Lithuania. The brand specializes in innovative parking management solutions that streamline and enhance the parking experience across various applications, including business centers, shopping malls, and public spaces. SOFTRA’s systems facilitate effortless access to parking, eliminating the need for traditional permits, RFID cards, or tickets. With an impressive recognition accuracy of up to 99.7%, their technology significantly reduces operational costs while increasing customer satisfaction.

The flagship product, SOFTRA Cloud 3.0, offers flexible deployment options and seamless integration with existing business management systems. Customers benefit from a modular structure, allowing them to select specific functionalities based on their needs, resulting in no hidden costs. With numerous successful projects across Europe and continual commitment to quality and efficiency, SOFTRA stands out as a trusted partner in transforming parking management and driving business growth.