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Hex Code
Color name
RGB
HSL
CMYK
#FFFF00
Yellow
255, 255, 0
60, 100, 50
0, 0, 100, 0
#FE4960
Radical Red
254, 73, 96
352, 99, 64
0, 71, 62, 0
#6F0006
Lonestar
111, 0, 6
357, 100, 22
0, 100, 95, 56
Lazada Group, established in 2012, is the leading eCommerce platform in Southeast Asia, operating in six key markets: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group, Lazada boasts robust technology, logistics, and payment capabilities, aiming to connect the diverse region and serve 300 million customers by 2030.
Lazada offers a range of products and services. LazMall, launched in 2018, is the largest virtual mall in the region, featuring over 32,000 local and international brands, ensuring 100% product authenticity, rapid delivery, and a customer-friendly return policy. The Lazada Marketplace enables retailers to reach millions while providing essential services such as secure payments and customer support across 18 product categories, including health & beauty, fashion, and home appliances. Additionally, Lazada's cross-border services connect Southeast Asian consumers with a vast array of global brands, all powered by Alibaba's advanced technology and logistics, promising delivery within a week.
Brand industry
E-commerce and Shopping
Company type
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Year founded
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #FFFF00, #FE4960 and #6F0006.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.