PropellerAds is a global performance marketing and user acquisition platform that helps advertisers reach audiences across social feeds, the open web, messaging services, and programmatic inventory. Its multichannel system provides access to more than two billion users and is designed to help businesses generate installs, leads, sales, deposits, and brand awareness. Customers include affiliates, media buyers, agencies, and direct advertisers, with campaign solutions for e-commerce, mobile apps, iGaming, finance, utilities, software, and lead generation.

The platform offers Paid Social, Telegram Mini Apps, interactive, push, in-page push, and popunder advertising formats. Advertisers can launch and manage campaigns through one account, use targeting and customization tools, and optimize performance with AI-powered algorithms. Its NIKO AI assistant is designed to simplify campaign setup, recommend bidding strategies, and support faster testing. PropellerAds also provides campaign tutorials, case studies, e-books, webinars, videos, a help center, and media buyer certification resources. The company connects advertisers and acquisition specialists with advertising inventory and tools to test channels, improve campaign results, and scale online growth.