SO POSH is a brand that understands the needs of dogs, especially show dogs, and offers professional care in a simplified and enjoyable way. Founded by Sveta Grün, a dog owner and breeder of Shih Tzus, SO POSH was born out of the frustration of using multiple ineffective products for grooming. With a desire for professional dog cosmetics that are easy to use, affordable, and won't cause any skin problems, Sveta set out to create quality products that deliver the desired results.

Each SO POSH product has undergone extensive development, with countless hours of trial-and-error and rigorous testing. The brand uses top-quality ingredients that meet the highest standards of safety and purity, ensuring a luxurious grooming experience for your furry friend. What sets SO POSH apart is their commitment to using ingredients certified by Ecocert, resulting in products that are free from parabens, silicones, SLS, and harsh preservatives.

Developed by top chemists and made in the EU, SO POSH offers a range of shampoos, conditioners, coat care products, styling products, and accessories to meet the specific needs of different coat types. With its focus on simplicity, effectiveness, and affordability, SO POSH makes sure that both you and your dog feel posh and happy while maintaining a stylish appearance