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Hex Code
Color name
RGB
HSL
CMYK
#BA8FFF
Heliotrope
186, 143, 255
263, 100, 78
27, 44, 0, 0
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#212121
Mine Shaft
33, 33, 33
0, 0, 13
0, 0, 0, 87
Lazada Group, founded in 2012, stands as Southeast Asia’s premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Leveraging advanced technology, logistics, and seamless payment solutions, Lazada connects a diverse customer base with an extensive selection of brands and sellers, aspiring to serve 300 million customers by 2030. As a flagship of the Alibaba Group since 2016, Lazada benefits from top-tier technological infrastructure.
The platform features LazMall, Southeast Asia's largest virtual shopping mall, which hosts over 32,000 international and local brands with guarantees of product authenticity, swift delivery, and a 15-day return policy. Additionally, Lazada Marketplace enables retailers to tap into millions of potential customers by providing essential support services, including secure payment methods and marketing analytics. Supporting cross-border commerce, Lazada allows local brands to reach global consumers, offering a curated selection of products across various categories, ensuring fast delivery through Alibaba’s logistics network.
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.