Soroka London is an independent homeware and lifestyle store based at 174 Walton Street in London. The brand describes its offer as a curated world of gifts, homeware and beautiful everyday objects, bringing together pieces from independent makers and artisans around the world. Its range spans homeware, textiles, fashion, wellbeing and products for children, with options for both practical use and thoughtful gifting.

Customers can browse distinctive tableware, cushions, tablecloths, glassware, vases, frames and decorative objects, alongside accessories, games, cards and skincare. Featured products include colourful placemats and napkin rings, ceramic matchboxes, wooden candle holders and gift boxes. Soroka organises gift ideas for different recipients and interests, from children and hosts to collectors, travellers and tea lovers.

The store serves customers in person at its London address and through its online shop. It also shares interviews and stories about makers, craftsmanship and creative living, and offers a rewards programme where customers earn points on purchases.