Spark Sponsor is an advertising platform that connects brands with audiences attending local events, helping turn event sponsorship into a measurable marketing channel. Its network spans more than 10,000 events nationwide, where brands can promote offers to engaged, high-intent customers and track campaign results.

Brands can use discounts, free offers, raffles, and giveaways to drive sales, generate leads, increase foot traffic, and encourage digital sign-ups or app downloads. Attendees can send promotions directly to their email inbox without downloading an app or creating an account, while brands can capture email leads and track claims, redemptions, and sales attribution.

Spark Sponsor offers Pilot, Growth, and Enterprise plans for campaigns ranging from 10 or more events to hundreds of events. Features include event and location targeting, custom promotions, lead-generation tools, performance analytics, and progressively broader attribution and reporting. The platform also provides campaign insights such as claims by event, lead quality, market performance, and comparative event return on investment.