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Hex Code
Color name
RGB
HSL
CMYK
#FF3D00
Vermilion
255, 61, 0
14, 100, 50
0, 76, 100, 0
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#404040
Tundora
64, 64, 64
0, 0, 25
0, 0, 0, 75
Lazada Group, founded in 2012, is Southeast Asiaβs premier eCommerce platform, operational in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With a commitment to revolutionizing retail, Lazada connects customers to a vast array of products through its sophisticated technology and logistics capabilities. As part of the Alibaba Group since 2016, Lazada leverages industry-leading technology to enhance shopping experiences and provide a robust payment infrastructure that ensures secure, seamless transactions.
The platform features LazMall, a virtual mall housing over 32,000 leading international and local brands, guaranteeing product authenticity and offering a customer-friendly return policy. Additionally, Lazada Marketplace empowers retailers with comprehensive services to reach millions of consumers across diverse categories, from health and beauty to home appliances. Meanwhile, its cross-border services promote international shopping and facilitate Southeast Asian brands in accessing global markets. Lazada aims to serve 300 million customers by 2030, continually pushing the boundaries of retail innovation.
Brand industry
E-commerce and Shopping
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