Unclaimed brand
Sportsman's Warehouse: Shop online or in-store for quality hunting, fishing, camping, recreational shooting & outdoor gear at competitive prices. Free ship to store.
Liking this brand profile? Share this page


Hex Code
Color name
RGB
HSL
CMYK
#EEF3F7
Catskill White
238, 243, 247
207, 36, 95
4, 2, 0, 3
#F8F8F8
Alabaster
248, 248, 248
0, 0, 97
0, 0, 0, 3
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
Sportsman's Warehouse is a prominent retailer of outdoor sporting goods and recreation equipment based in the United States. The company was founded in 1986 by Bill Hayes under the name Sportswest and later evolved into Sportsman's Warehouse. Initially, the company focused on serving the needs of outdoor enthusiasts in the western region of the United States.
Sportsman's Warehouse is headquartered in West Jordan, Utah. The company operates approximately 100 stores across the United States, with locations in various states including Alaska, Arizona, California, Idaho, Montana, and others. The headquarters houses the administrative staff responsible for managing operations and overseeing the company's retail presence.
The main products offered by Sportsman's Warehouse cater to a wide range of outdoor activities such as hunting, fishing, shooting, camping, hiking, boating, and more. The store's extensive inventory consists of firearms, ammunition, fishing gear, camping equipment, apparel, footwear, and accessories from renowned brands in the industry. Sportsman's Warehouse is committed to providing high-quality products that meet the needs of outdoor enthusiasts and sportsmen of all skill levels.
On a global scale, Sportsman's Warehouse primarily operates within the United States and does not have significant international presence. The company focuses on expanding its retail footprint and enhancing the customer experience through strategic partnerships and collaborations. However, no noteworthy subsidiaries or joint ventures have been reported.
In terms of market position, Sportsman's Warehouse has established itself as one of the leading retailers in the outdoor sporting goods industry. The company competes with other major players such as Bass Pro Shops, Cabela's, and Dick's Sporting Goods. Despite increasing competition, Sportsman's Warehouse has maintained a strong market presence and continues to attract customers through its wide product range, knowledgeable staff, and competitive pricing.
Recently, in September 2020, Sportsman's Warehouse announced its acquisition by Great American Outdoors Group, the parent company of Bass Pro Shops and Cabela's. The acquisition is expected to further strengthen the company's position in the market and enhance its operational capabilities. In conclusion, Sportsman's Warehouse is a well-established retailer of outdoor sporting goods in the United States, offering a diverse range of products for hunting, fishing, camping, and other outdoor activities.
With its headquarters in West Jordan, Utah, the company operates numerous stores across the country. Although primarily focused on the domestic market, Sportsman's Warehouse remains a competitive player in the industry. The recent acquisition by Great American Outdoors Group signifies a new phase of growth and expansion for the company
Brand industry
E-commerce and Shopping
Company type
Public Company
Year founded
1986
Company size
5001-10,000 employees
Hunting firearms and ammunition retail
Freshwater and fly-fishing tackle
Archery and bowhunting equipment
Camping and outdoor recreation gear
In-store firearm sales and pickup
How do I download the Sportsmans Warehouse logo?
The Sportsmans Warehouse logo comes in one version: a logo. Download as transparent PNG.
What does Sportsmans Warehouse's branding look like?
The Sportsman's Warehouse wordmark pairs a compact square emblem featuring a white antler-like mark with a bold, uppercase “SPORTSMAN'S WAREHOUSE” logotype. Its visual system uses deep forest green and white as core colors, with warm red-orange for sale highlights, sturdy condensed-looking headings, and prominent outdoor and product photography arranged in dense, commerce-focused panels.
What are Sportsmans Warehouse's brand colors?
The Sportsmans Warehouse color palette uses the hex codes #EEF3F7, #F8F8F8 and #000000.
The Sportsmans Warehouse name, logos and brand assets are trademarks of Sportsmans Warehouse and its affiliates. Brandfetch isn't affiliated with or endorsed by Sportsmans Warehouse. Their use is subject to Sportsmans Warehouse's brand guidelines.