The State of India’s Birds is a brand that offers a comprehensive assessment of bird species found in India. This brand provides valuable information on the distribution range, trends in abundance, and conservation status of the majority of bird species in the country. With over 30 million observations uploaded to the eBird platform by more than 30,000 birdwatchers, this brand evaluates the distribution range size of 942 Indian birds and their trends in abundance.

By combining this data with information from the IUCN Red List, the State of India’s Birds report categorizes species into Low, Moderate, and High categories of Conservation Priority for India. This report highlights the increasing abundance of peafowl and the clear declines in the population of certain species. It also emphasizes the need to pay immediate attention to species classified as High Conservation Priority.

The brand aims to bridge the gap in conservation attention by providing comprehensive and up-to-date information on bird species in India. With a focus on research, education, and conservation, the State of India’s Birds brand is committed to preserving and protecting Indian bird populations for future generations