STEP Sport & Entertainment is a data, technology, and commercial partner that revolutionizes the Sport and Entertainment industry. With a mission to bridge the gap between effort and reward, we have introduced Programmatic Sponsorship, a groundbreaking approach to programmatic advertising. For too long, publishers in this industry have missed out on revenue generated from the vast amount of social media content created by fans and other stakeholders.

At STEP, we want to change that and bring back fairness into the world of Sport & Entertainment publishing. As the trusted partner of over 100 highly profiled sports organizations, we connect sport and entertainment publishers with their commercial partners, creating an ecosystem that benefits both sides. We capture high-quality data for leagues and federations, helping publishers take control of their official data and establish direct connections with fans and sponsors.

By understanding fan needs, we enable publishers to offer relevant fan insights and act quickly with offerings such as tickets, season cards, and merchandise. To learn more about our services and how we can help you, get in touch with our Head of Sport & Entertainment, Steen Leth-Jørgensen. With over 30 years of experience in sponsorships, analysis, and media rights, Steen is the right person to guide you through our innovative solutions.

Contact us today and let us transform your Sport & Entertainment publishing experience