Stevens Magic

Stevens Magic Emporium (SME) is a venerable institution in the magic community, boasting over 40 years of dedicated service to magicians, both professionals and hobbyists. Founded by Joe and Martha Stevens, SME began as a purveyor of collectible magic items in the 1960s and evolved into a full-time operation in 1973. Renowned for its innovative "mag-a-log," SME combined high-quality product showcases with engaging storytelling, setting a precedent in the industry.

SME’s extensive catalog includes a diverse range of products, such as instructional books, DVDs on various magic styles, and unique props for street, stage, and close-up magic. Their offerings cater to all skill levels and interests, ensuring that everyone can find something to enhance their performance.

Additionally, SME has contributed significantly to the magic community through the Greater Magic Video Library and innovative conventions like the Desert Magic Seminar, fostering learning and collaboration among magicians. With a commitment to quality and community engagement, SME continues to be a trusted name in the world of magic.