Stuffcool is a renowned brand that has been a pioneer in the consumer electronics space since its founding in 1981 as Nissan Electronics Limited and now known as Nissan Enterprises Limited. With a visionary director, Hemang N Budhdeo, at the helm, the brand initially served as an OEM manufacturer for top consumer electronics brands, manufacturing radios for companies like Bush India. Throughout the years, Nissan Enterprises expanded its operations, becoming the principal OEM manufacturer for renowned brands such as Phillips, TCL, Thomson, Onida, and BPL.

In 2006, Nissan Enterprises ventured into the relatively unexplored domain of smartphone accessories. Teaming up with international brands like Capdase, Griffin, Golla, and iWalk, the brand gained recognition and established itself as a force to be reckoned with in the organized accessory space. By 2011, Nissan Enterprises had become a national player, distributing quality smartphone accessories across India.

Leveraging their OEM expertise and distribution experience, Nissan Enterprises launched their own brand named Stuffcool in 2014. The brand aims to deliver high-quality accessories that enhance and enrich consumers' lives without straining their budgets. Today, Stuffcool offers a wide range of products including cases, screen protectors, cables, chargers, car mounts, and sleeves.

With a vast network of 52 distributors and over 3000 retail stores, Stuffcool is easily accessible throughout India. In addition to serving individual customers, Stuffcool also collaborates with national and regional large format retail chains such as Tata Croma and Reliance. With a commitment to innovation, affordability, and quality, Stuffcool continues to be a trusted choice for tech enthusiasts across the country