SubMerch
@submerch.com
Shop handcrafted submarine challenge coins and naval collectibles from SubMerch. Honoring submarine service since 1941 with authentic, quality designs.
SubMerch's Company Logos
SubMerch's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#0090FF
Azure Radiance
0, 144, 255
206, 100, 50
100, 44, 0, 0
#F15A28
Flamingo
241, 90, 40
15, 88, 55
0, 63, 83, 5
#258922
Forest Green
37, 137, 34
118, 60, 34
73, 0, 75, 46
About SubMerch
SubMerch is a submarine-themed retail brand offering challenge coins, apparel, and collectibles inspired by U.S. Navy submarine service. Its story traces back to Joseph A. Minton, who began his submarine service aboard USS Grenadier (SS-210) in 1941. The company presents this heritage as a foundation for products shaped by the traditions, insignia, and culture of submariners, with designs intended to honor service and preserve naval history.
The collection includes submarine challenge coins, clothing and Navy apparel, cuff links, stickers and decals, signs, and other themed items. Featured apparel includes T-shirts, polo shirts, hoodies, beanies, and baseball caps, with designs such as Torpedoman, Nuclear “Nuke,” and Zombie Dolphins. Stickers depict submarine ratings, units, boats, and related imagery, while additional merchandise includes drinkware and patches. Challenge coins feature subjects such as submarine ratings and naval events, with detailed designs and custom finishes highlighted by the brand. SubMerch also provides online shopping, shipping information, and a returns and refunds policy.
Brand industry
E-commerce and Shopping
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