Sugar & Cloth is a creative brand born out of a journey of self-discovery and perseverance. Founded by Ashley Rose in 2011, this brand offers a wide range of inspiring content, including DIY projects, recipes, home decor ideas, travel tips, beauty, and style advice. With a focus on creativity and innovation, Sugar & Cloth aims to spark joy and inspire its audience with engaging and visually appealing content.

Apart from its online presence, Sugar & Cloth also owns The Juliana, an event space in honor of Ashley's mother, adding a personal touch to the brand. The brand generates revenue through various means, including affiliate marketing and sponsored content partnerships, always ensuring to align with products and brands they genuinely love. With a strong commitment to privacy and transparency, Sugar & Cloth values its community and strives to provide valuable and authentic content.