Sulake is a social entertainment company focused on creating online social spaces and games. Its best-known product is Habbo, a virtual community where people can meet friends, express their creativity and take part in shared experiences. Presented as a colorful pixel-art world, Habbo is populated by user-controlled avatars known as Habbos.

Members can explore rooms created by other users, design their own spaces, roleplay in organizations, and buy or sell virtual furniture and other items. The service describes itself as a virtual hotel and massively multiplayer experience, with more than 120 million user-generated rooms across nine language communities. Habbo is free to join and is available across platforms, including through its website and apps for iOS and Android.

Sulake Oy is based in Helsinki, Finland, and provides contact and business information on its website. Through Habbo, Sulake offers a blend of social interaction, creative room-building, roleplay and virtual commerce, giving users ways to connect and participate in an imaginative online environment