Sunbeam is an autonomous SEO agent designed to manage the work involved in improving a company’s organic search presence and visibility in AI search. Developed by daydream Labs, it brings together SEO strategy, content, and technical work, operating each component independently and in parallel around the clock. The service is built to help teams begin SEO work from day one rather than assemble and manage a collection of separate AI workflows.

During onboarding, Sunbeam analyzes a company’s materials to build a working understanding of its products, brand voice, competitors, and customers. The site describes it reading product pages and blog posts, mapping tone from internal documents, reviewing rival sites, cataloguing customer reviews for sentiment patterns, and organizing product information into an internal knowledge graph. It also works with technical SEO tasks, including sitemap indexing. Sunbeam presents itself as an end-to-end agent for the SEO function, with a focus on research, content, and technical fixes.