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Hex Code
Color name
RGB
HSL
CMYK
#FFD833
Bright Sun
255, 216, 51
49, 100, 60
0, 15, 80, 0
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#D2232A
Cardinal
210, 35, 42
358, 71, 48
0, 83, 80, 18
Lazada Group, founded in 2012, is Southeast Asia’s premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a flagship of the Alibaba Group since 2016, Lazada leverages advanced technology and logistics to connect consumers with a vast array of products and services. The platform features LazMall, the region's largest virtual mall, hosting over 32,000 brands, guaranteeing product authenticity, fast delivery, and a 15-day return policy.
Lazada's Marketplace allows retailers to reach millions of customers with comprehensive support services, including secure payments and marketing analytics. With offerings spanning 18 categories—such as health & beauty, fashion, and home appliances—Lazada caters to diverse shopping needs. Additionally, its cross-border services enable Southeast Asian consumers to access international products while facilitating global sellers to tap into the local market. With a commitment to enhancing the online shopping experience, Lazada continues to innovate and expand, aiming to serve 300 million customers by 2030.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #FFD833, #EB6E48 and #D2232A.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.