Claimed brand
Designed in London | Sustainably Sourced. Established in 2004, Sutsu has had sustainability in mind since its inception. We have always aimed to be a progressive streetwear brand for those of us who actively engage with our environment. We aspire to have a positive impact on the planet.
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Hex Code
Color name
RGB
HSL
CMYK
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#121212
Cod Gray
18, 18, 18
0, 0, 7
0, 0, 0, 93
Sutsu is a progressive menswear brand that was founded in 2004 with a strong commitment to creating sustainable and ethically-made clothing. We believe in being accountable for our actions as humans and strive to make a positive impact on the environment. Inspired by Japan's respect for nature, the name Sutsu symbolizes the transition between two seasons, reminding us of the ever-changing world we live in.
At Sutsu, we are dedicated to slow fashion, creating design-driven clothes that use sustainable and organic materials. Our garments are made within Fairtrade, Organic, and ethical regulations, ensuring that they are not only stylish but also have a minimal impact on the planet. Plus, a percentage of our profits goes towards supporting causes and charities we care about.
With a transparent approach, we openly share how our clothes are made and their production costs. We aim to produce organic streetwear clothing that you'll love and that allows us to fund environmental projects. Join us on our journey towards a more sustainable future, and let's make a difference together
Company type
Privately Held
Year founded
2004
Company size
2-10 employees
Made-to-order streetwear
Organic cotton sweatshirts
Nature-inspired graphic T-shirts
Ethical casualwear
Sustainable apparel accessories
How do I download the Sutsu logo?
The official Sutsu logo comes in three versions: a logo, a white logo and an icon. Download as SVG, transparent PNG or JPEG.
What does Sutsu's branding look like?
Sutsu’s centered black SUTSU wordmark is a distinctive condensed, hand-drawn-looking uppercase mark, topped by a small upward-pointing nature motif and finished with a wavy underline. The visual system pairs clean, restrained sans-serif typography and generous white space with black and off-white foundations, muted earth tones, and natural outdoor photography featuring people, landscapes, and everyday wear.
What are Sutsu's brand colors?
The Sutsu color palette uses the hex codes #FFFFFF and #121212.