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Atemfrisch is a brand focused on helping people address halitosis, or unpleasant breath. Its website explains that bad breath can have many possible causes, including dry mouth, excess mucus in the throat, diet, smoking, alcohol, certain medications, hormonal changes and diabetes. It also notes that the issue is not necessarily caused by poor oral hygiene and that many conventional remedies may only mask the symptoms.

Atemfrisch offers products intended to support fresher breath and provides guidance on how to use them, alongside frequently asked questions and information about ordering. The site identifies the company as the sole distributor of TetroBreath/Atemfrisch products since 2005 and says it has been operating for more than 15 years. Customers can request a refund within two weeks of delivery, including for used goods.

The brand also advertises a 10% to 15% discount on its range from the third order onward, excluding chewing gum. Its educational content aims to help visitors understand possible causes of bad breath and explore ways to manage it