Industrial Light & Magic (ILM) has revolutionized the realm of immersive entertainment since its inception in 1975, amassing over 500 film and TV credits and exceeding 135 awards. As a pioneer in visual effects, ILM specializes in creating experiential storytelling through innovative technologies and cutting-edge production techniques. The brand offers a diverse portfolio of products and services, including immersive experiences like "What If...?", a mixed reality journey with Marvel Studios, and "Postcard from Earth," an epic immersive film set in Las Vegas’ MSG Sphere, directed by Darren Aronofsky.

ILM's expertise extends into live entertainment with projects like "ABBA Voyage," a groundbreaking digital concert, and "Dead & Company: Dead Forever," which merges music with state-of-the-art visual technology for unforgettable performances. The brand also ventures into virtual reality with interactive titles such as "Vader Immortal" and "Star Wars: Tales from the Galaxy’s Edge," bringing iconic stories and characters to life in breathtaking new ways. ILM continues to push the envelope, shaping the future of entertainment across various platforms and experiences.