South x Southeast photomagazine, founded in July 2011 by Nancy McCrary, serves as a vital platform for both emerging and established fine art photographers, particularly those influenced by the American South. With a robust foundation in fine art photography and niche publications, McCrary aimed to create a space that showcases the diverse talents of over 1,000 photographers, galleries, museums, and book publishers from around the United States and beyond.

SxSEmagazine has continually expanded its reach and subscriber base, becoming a respected voice in the fine arts community. Featuring an array of captivating photographic works, the magazine highlights the unique perspectives and stories of Southern photographers and artists. In addition to showcasing photography, South x Southeast also fosters connections within the arts community, enriching the dialogue between creators and audiences. Based in Georgia, McCrary combines her passion for photography with her love of gardening and farm life, further grounding the magazine in the rich cultural tapestry of the South.