Taiwan Matsuri is a Japanese event brand bringing the atmosphere and food culture of Taiwan’s night markets to communities across Japan. Guided by the theme “365 days of Taiwanese night markets in Japan,” its festivals invite visitors to experience Taiwan through local-style food and cultural presentations, while building connections between Japan and Taiwan. Events have been held at venues across the country, including Tokyo Tower, Tokyo Skytree Town, Yokohama Red Brick Warehouse, and shopping centers in regional cities. Some editions feature themes such as Tainan Lantern Festival.

The organizers serve authentic Taiwanese dishes using ingredients imported from Taiwan, and offer original products made through domestic production lines. Their experience includes sourcing ingredients directly from importers, working with Taiwanese cooks, and training staff in Taiwan to help recreate local flavors. The organization also collaborates with Taiwanese government bodies, businesses, and related groups to share information and support its events. Founded in the spirit of gratitude for Taiwan’s support after the 2011 Great East Japan Earthquake, Taiwan Matsuri aims to deepen interest in Taiwanese food and culture and strengthen friendship between the two regions.