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Hex Code
Color name
RGB
HSL
CMYK
#FE0000
Red
254, 0, 0
0, 100, 50
0, 100, 100, 0
#12355B
Blue Zodiac
18, 53, 91
211, 67, 21
80, 42, 0, 64
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
Lazada Group, founded in 2012, is Southeast Asia's premier eCommerce platform, serving six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With a vision to connect a diverse region through advanced technology, seamless logistics, and secure payment solutions, Lazada aims to serve 300 million customers by 2030. As the regional flagship of Alibaba Group, Lazada leverages cutting-edge technology to innovate the retail experience, ensuring safer transactions and customised shopping journeys.
Lazada Marketplace allows retailers to access millions of new customers, offering diverse products across 18 categories, including health & beauty, fashion, and home appliances. Launched in 2018, LazMall is Southeast Asia's largest virtual mall, ensuring product authenticity and speedy delivery. With a robust cross-border initiative, Lazada introduces both local and international brands to consumers, featuring a broad range of products from fashion to electronics. Investments in logistics and digital infrastructure enable prompt delivery, making Lazada not just a shopping site, but a comprehensive retail destination.
Brand industry
E-commerce and Shopping
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