Tampa Bay 28
@tampabay28.com
Tampa Bay 28 - WFTS is the primary ABC network affiliate for the Tampa-St. Petersburg-Sarasota television market, programming a strong schedule of news, sports and entertainment.
Tampa Bay 28's Company Logos
Tampa Bay 28's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#1DA1F2
Dodger Blue
29, 161, 242
203, 89, 53
88, 33, 0, 5
#17246F
Lucky Point
23, 36, 111
231, 66, 26
79, 68, 0, 56
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
About Tampa Bay 28
WFTS, also known as Tampa Bay 28, is an influential independent television station that launched on December 14, 1981, under the vision of local businessman Ian Wheeler. Originally established as a family-friendly network, WFTS evolved over the years and became an ABC affiliate in 1994. The station has built a strong reputation by providing diverse programming, including syndicated reruns, religious content, classic movies, and a robust news operation.
Since its inception, Tampa Bay 28 has garnered numerous journalism awards, including Emmy and Edward R. Murrow Awards, reflecting its commitment to quality reporting. The station was also a pioneer in streaming news, offering over 10 hours of exclusive content weekly through Tampa Bay 28+. Operated by the E.W. Scripps Company, WFTS continues to prioritize local storytelling through accurate and transparent journalism, making it a vital source of news and entertainment for the Tampa Bay community.
