Tango Support is a brand that specializes in optimizing retail businesses to identify missed sale opportunities and improve business insights. They offer a range of products and services designed to boost conversion rates and enhance store performance. One of their key offerings is Tango Traffic, a powerful retail analytics tool that accurately measures and tracks footfall, excluding store staff.

It provides valuable insights into engaged shoppers versus casual visitors, individual versus group counts, and demographic data such as age and gender. This allows brands to understand customer behavior and make informed decisions to optimize their store layout. Another product, Tango Zone, helps brands understand which areas of their stores attract the most customer attention.

By tagging different sections and zones, brands can gather data on traffic, dwell time, demographics, and heatmap analysis. This information enables intelligent decision-making for optimal store layout and improves the overall shopping experience. With Tango RevOp, brands can track and understand every missed sale opportunity.

This tool provides clear visibility into the sales funnel, segments walk-ins into bounced, missed opportunities, and converted customers, and helps identify the reasons behind missed sales. It also promotes staff accountability and ownership over conversions. Trusted by leading retail brands and organizations, Tango Support is dedicated to delivering meaningful business impact and driving offline store performance