Lazada

**Lazada Group** is Southeast Asia’s premier eCommerce platform, established in 2012, with operations in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group since 2016, Lazada combines advanced technology, logistics, and payment solutions to offer an unparalleled retail experience. The platform boasts the largest selection of brands and sellers, aiming to serve 300 million customers by 2030.

Key offerings include **LazMall**, launched in 2018, which features over 32,000 international and local brands, ensuring 100% product authenticity and fast delivery. **Lazada Marketplace**, introduced in 2013, provides retailers with access to a vast customer base, complete with secure payment services and support. Additionally, Lazada's **cross-border services** allow regional brands to reach international consumers seamlessly, leveraging Alibaba’s logistics capabilities to deliver products swiftly.

With a commitment to innovation and customer satisfaction, Lazada is revolutionizing the online shopping experience across Southeast Asia.