Lapis is a paid-growth platform that brings advertising strategy, creative, campaign management, landing pages, and performance learning together in one connected system. Designed for modern growth teams, it helps brands create, launch, test, and continuously improve campaigns using AI agents and, on managed plans, support from a dedicated strategist. Lapis learns a brand’s identity and products from its website, then uses that context to develop on-brand ads and campaign-matched pages.

Its products include ChatSense, which helps brands appear as sponsored results in ChatGPT and other AI conversation environments; OmniSense, which creates channel-ready ads and tests creative variations; RapidDomain, which builds landing pages aligned with campaign messages and buyer intent; and Wayfinder, which provides a reconciled view of conversions. The platform supports campaigns across channels including Google, Meta, LinkedIn, TikTok, and Reddit, with availability varying by plan.

Teams can use Lapis through self-serve subscriptions or choose managed services for campaign strategy, deployment, optimization, reporting, and experimentation.