Tembea Tujenge Kenya is a brand that focuses on promoting domestic tourism and fostering economic growth within the 47 counties of Kenya. With the aim of showcasing the hidden treasures of the country, Tembea Tujenge Kenya offers virtual expeditions that give a glimpse of the breathtaking places and experiences in Kenya. By encouraging local travel, the brand helps reduce dependence on foreign markets for tourism income and promotes sustainable tourism in Kenya.

The success of Tembea Tujenge Kenya is attributed to its collaborations and strategic partnerships with both public and private sectors. Sponsors such as Isuzu East Africa, Vivo Energy Kenya (Shell), Sarova Hotels, Tourism Fund, The Presidential Delivery Unit (PDU), and Safaricom have played a significant role in the brand's achievements.

The initiative was officially launched in October 2020, with a long-term plan spanning five years. Annual reviews ensure sustainability and value increment. In the first phase of the campaign, Tembea Tujenge Kenya covered 30 out of 47 counties, promoting domestic tourism and popularizing new touristic gems. The brand's efforts have resulted in increased brand awareness, conversions, and participation from the locals.

With Trendy Travel as their theme, Tembea Tujenge Kenya offers a range of services and support to cater to all travel needs. Their commitment to promoting domestic tourism and showcasing the beauty of Kenya establishes them as a trustworthy partner for unforgettable travel experiences.