Hamel Creative, now known as Handrail, is a multidisciplinary design firm based in Utah, focusing on brand development and activation across various mediums and environments. Led by Fletcher Hamel, a seasoned Principal Designer and Brand Strategist with nearly two decades of professional design experience, the studio offers an array of services including experiential and environmental branding, wayfinding, and exhibits.

At Handrail, a commitment to authenticity drives the creative process, aiming to help every client achieve brand validity. The name 'Handrail' symbolizes the studio's mission to provide strategic guidance, creative direction, and design support, akin to how a physical handrail guides and supports individuals through different environments.

If you're looking to elevate your brand and connect with your audience through compelling graphic communication, interactive experiences, and artistic expression, Handrail is your go-to partner for impactful and innovative design solutions. Reach out today to start a collaboration on your next project!