THE BRAIN FUND

The Brain Fund is a New York City–headquartered not-for-profit national organization focused on making quality higher education debt-free and accessible to all. Its mission is to help fulfill the American Dream by creating mutually beneficial partnerships between consumers and companies, directing support toward education funding and student debt relief. The organization argues that broader access to higher education can help unlock future contributions in medicine, culture, innovation, and leadership.

The Brain Fund offers several ways for individuals, businesses, and community organizations to participate. Its programs include sponsorships, donations, volunteer opportunities, ambassador initiatives, and collaborative projects. Consumers can earn and redeem eduPOINT$ through participating merchants, and businesses can transfer points or use an eduPOINT$ calculator. The organization also promotes a Consumer Club Card, bonus rewards, in-store instant-win contests, auctions, and a Genius Registry. Its website provides information about college funding, student loan debt relief, events, jobs, and participating merchants, as well as opportunities for organizations such as schools, hospitals, churches, and nonprofits to get involved.