DressUp
@thedressup.co
Transform your wardrobe with AI-powered fashion recommendations and virtual try-on. Get personalized style advice tailored to your preferences, body type, and lifestyle.
DressUp's Company Logos


DressUp's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#A60002
Bright Red
166, 0, 2
359, 100, 33
0, 100, 99, 35
#A45E10
Reno Sand
164, 94, 16
32, 82, 35
0, 43, 90, 36
#D95F71
Roman
217, 95, 113
351, 62, 61
0, 56, 48, 15
About DressUp
DressUp is an AI-powered fashion platform that helps shoppers discover clothing suited to their coloring, size, preferences, and lifestyle. Its personal styling experience begins with a clear photo: the model analyzes skin undertone and contrast, then creates a tailored color palette with suggested shades and explanations. Users can browse a personalized marketplace featuring items from partner stores, with products filtered by their colors and size. DressUp also lets members save outfits and plan what to wear ahead of time. Shopping checkout remains on each retailer’s own website.
For Shopify stores, DressUp offers a free app that syncs product listings, inventory, and pricing, then recommends products to shoppers whose profiles match the brand. The service is currently in early access, with free accounts and priority access planned for early users when the marketplace opens more widely. DressUp says photo analysis happens on the user’s device and that no sign-up is required to analyze a palette.
Brand industry
E-commerce and Shopping
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