Unclaimed brand
At GBfoods we offer culinary solutions in several countries of Europe and Africa with prestigious leading local brands, including Jumbo, Gallina Blanca, Erasco, Gino, Liebig, Star, Bama, D&L, Grand'Italia and Blå Band, among others. Our Purpose “Celebrating local flavours” is to empower and take care of each of the local communities we belong to and to bring out their authentic flavours. Some of our local brands have been in consumers' kitchens for over a century and have positioned themselves as authentically loved brands, as well as deeply rooted parts of the local culture. Today, with a turnover of around 1,4 billion euros and a team of around 3,600 people (we like to call ourselves "gbhoodies"), we are the preferred choice of millions of consumers.
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Hex Code
Color name
RGB
HSL
CMYK
#ED4107
Trinidad
237, 65, 7
15, 94, 48
0, 73, 97, 7
#40464D
Mako
64, 70, 77
212, 9, 28
17, 9, 0, 70
#DDDDDD
Alto
221, 221, 221
0, 0, 87
0, 0, 0, 13
GBfoods is a prominent European food company rooted in a rich heritage that dates back to 1937. Originally founded in Barcelona as Gallina Blanca, the brand revolutionized family cooking through innovative meal solutions such as bouillon cubes. Over the decades, GBfoods has expanded its portfolio, now offering a diverse range of food products, including pastas, soups, and sauces through well-known brands like Avecrem, El Pavo, and Star.
With a strong commitment to sustainability, GBfoods prioritizes health and nutrition, environmental stewardship, and social equity across its operations. The company employs more than 1,800 people, ensuring gender equity in management roles and promoting diversity within its workplace culture. By focusing exclusively on the European market, GBfoods delights over 110 million households across eight countries, blending tradition with modern culinary innovations to deliver tasty and trusted food solutions.
Their ongoing sustainability journey reflects a dedication to creating a positive impact on people, the planet, and communities they serve
Brand industry
Food and Drink
Company type
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Year founded
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Company size
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Instant noodles and rice meals
Bouillon cubes and cooking enhancers
Packaged soups and ready meals
Pasta sauces and condiments
How do I download the GBfoods logo?
The GBfoods logo comes in two versions: a logo and an icon. Download as SVG, transparent PNG or JPEG.
What does GBfoods' branding look like?
The GBfoods Europe identity uses a compact white “GB” wordmark with the small vertical “foods” lettering beside it and “Europe” set to the right, a restrained group mark rather than an illustrated food emblem. Its visual language pairs bold, tightly set headline lettering with simpler supporting text, a fresh white-and-green corporate palette accented by the vivid, varied colours of its local food-brand logos, and generous, clean layouts that make room for product and regional imagery.
What are GBfoods' brand colors?
The GBfoods color palette uses the hex codes #ED4107, #40464D and #DDDDDD.
The GBfoods name, logos and brand assets are trademarks of GBfoods and its affiliates. Brandfetch isn't affiliated with or endorsed by GBfoods. Their use is subject to GBfoods's brand guidelines.
