The Indian Ethnic Co.
@theindianethnicco.com
THE INDIAN ETHNIC CO. seeks to bring to you the timeless culture of the Indian handmade clothing. Our aim is to display and make accessible our rich,vivid and timeless collection of the Indian handloom and handicrafts from the hinterlands of India. Hand block printed | Natural Dye | Handloom
The Indian Ethnic Co.'s Company Logos


The Indian Ethnic Co.'s Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#361111
Cedar
54, 17, 17
0, 52, 14
0, 69, 69, 79
#FFD08B
Chardonnay
255, 208, 139
36, 100, 77
0, 18, 45, 0
#441313
Cedar
68, 19, 19
0, 56, 17
0, 72, 72, 73
About The Indian Ethnic Co.
The Indian Ethnic Co., based in Mumbai, seeks to showcase the timeless culture of Indian handmade clothing. Co-founded by the mother-daughter duo Hetal Desai and Lekhinee Desai, our brand aims to make the rich and vibrant collection of Indian handloom and handicrafts accessible to all, with a contemporary twist. Hetal, the Chief Creative Designer, and Lekhinee, heading Sales & Marketing, are both passionate handloom enthusiasts, despite not having formal fashion degrees.
Their love and dedication for Indian handloom and handicrafts have inspired them to start this brand. At The Indian Ethnic Co., you will find an extensive range of ethnic clothing, including kurtas, dresses, co-ord sets, and sarees crafted from various fabrics such as cotton, silk, and linen. We also offer a wide selection of colorful dupattas and stylish bags and pouches.
Visit our Mumbai store or explore our online collection to experience the rich and timeless beauty of Indian ethnic wear
Company type
Privately Held
Year founded
2016
Company size
11-50 employees