Unclaimed brand
We are a children's store offering a carefully chosen selection of clothing, accessories, toys and decor. These are simple, beautiful and timeless items that are thoughtfully designed and crafted.
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Hex Code
Color name
RGB
HSL
CMYK
#B46F44
Brown Rust
180, 111, 68
23, 45, 49
0, 38, 62, 29
#E39F88
Tonys Pink
227, 159, 136
15, 62, 71
0, 30, 40, 11
#812F1B
Mocha
129, 47, 27
12, 65, 31
0, 64, 79, 49
The Little Wooden Peg is a children’s store offering a carefully selected range of thoughtfully designed clothing, accessories, toys and home goods. Its collection focuses on simple, beautiful and timeless pieces for babies, children and families, with products from a broad range of independent and established brands.
Clothing includes babywear and children’s apparel, from dresses, tops and knitwear to outerwear, footwear and seasonal accessories. The store also offers selected women’s clothing and accessories, including adult sunglasses. Its toy and gift assortment spans dolls and soft toys, wooden toys, books, arts and crafts, puzzles, imaginative play and outdoor toys, alongside gift vouchers and greeting cards.
For the home, The Little Wooden Peg carries baby and children’s essentials, mealtime and bathtime items, bedding, blankets, decor and storage. The store highlights materials such as extra-fine merino wool and organic fabrics in its babywear selection, and features brands including Hvid, Konges Sløjd, Jellycat, Soor Ploom and TINYCOTTONS. Customers can shop online, browse sale items and sign up for updates on new arrivals and offers.
Brand industry
E-commerce and Shopping
Company type
Suggest company type
Year founded
Suggest founded year
Company size
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Organic children's clothing
Wool baby clothing
Heirloom children's toys
Independent children's boutiques
Baby gifts and nursery décor
How do I download the The Little Wooden Peg logo?
What does The Little Wooden Peg's branding look like?
The Little Wooden Peg wordmark is a fine, dark handwritten script, with loose connected lettering and a distinctive long flourish on “Peg,” rather than a separate emblem. Its visual identity pairs that intimate mark with small, restrained text, a mostly white canvas, soft blush pink accents, and softly lit lifestyle photography of children and natural, tactile products; the overall presentation is airy and quietly nostalgic.
What are The Little Wooden Peg's brand colors?
The The Little Wooden Peg color palette uses the hex codes #B46F44, #E39F88 and #812F1B.
The The Little Wooden Peg name, logos and brand assets are trademarks of The Little Wooden Peg and its affiliates. Brandfetch isn't affiliated with or endorsed by The Little Wooden Peg. Their use is subject to The Little Wooden Peg's brand guidelines.