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Hex Code
Color name
RGB
HSL
CMYK
#FFD75C
Dandelion
255, 215, 92
45, 100, 68
0, 16, 64, 0
#523C00
Saddle Brown
82, 60, 0
44, 100, 16
0, 27, 100, 68
#DAA727
Golden Grass
218, 167, 39
43, 71, 50
0, 23, 82, 15
Lazada Group, founded in 2012, is Southeast Asia's premier eCommerce platform, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a flagship of the Alibaba Group since 2016, Lazada combines advanced technology, logistics, and payment solutions to redefine the retail landscape. The platform caters to over 300 million customers by 2030, offering an extensive range of products through its LazMall and Lazada Marketplace.
LazMall, launched in 2018, connects shoppers to over 32,000 brands, ensuring 100% product authenticity with rapid delivery and a 30-day return policy. The Lazada Marketplace allows retailers to tap into a vast customer base while providing essential services like secure payments and customer support. In addition, Lazada's cross-border initiatives introduce consumers to international brands, with an emphasis on convenience and security in every transaction.
By continually innovating with Alibaba's cutting-edge technology, Lazada is not only a shopping destination but also an engaging platform for entertainment and consumer interaction
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #FFD75C, #523C00 and #DAA727.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.