The Place To Be (TP2B) is a city guide for discovering places, experiences, and events in Bogotá, Cali, and Medellín. It helps travelers and residents find ideas for what to do, with searchable listings organized by city and category. The site highlights restaurants and cafés, including dining spots such as steak houses and Japanese restaurants, as well as spas and wellness experiences offered at hotels. Visitors can also explore featured events, from concerts and cultural activities to themed brunches, seasonal celebrations, and sports gatherings.

Alongside its curated recommendations, TP2B publishes articles about local trends, promotions, and upcoming plans, helping readers discover experiences before they arrive. Its coverage includes venues and event options in areas such as Bogotá’s Zona G and Salitre, Cali’s Granada, and Medellín’s El Poblado. The guide also supports people planning memorable events by helping them find suitable locations near businesses, restaurants, and bars. By bringing together places, activities, and practical inspiration, The Place To Be makes it easier to plan and share experiences across three Colombian cities.