The Real Black Friday is an initiative that aims to bring awareness and exposure to Black-owned and operated businesses in northeastern Ohio. With African Americans having buying power worth over $1. 2 trillion, the goal is to encourage individuals to support these businesses financially.

The initiative addresses the lack of exposure and finance that Black-owned businesses often face by combining these two areas for the benefit of demonstrating the collective buying power. The Real Black Friday serves as a spotlight day, leading into a weekend where consumers can spend money within these businesses while they provide superior service and goods. By getting involved in The Real Black Friday, consumers have the opportunity to discover new and established Black-owned businesses, take advantage of discounts and deals, generate wealth within the Black community, and potentially find employment or networking opportunities.

LaRese Purnell, the visionary behind this initiative, has extensive experience in business management, tax, and finance, and is committed to the community. Stay connected with The Real Black Friday to explore top-rated attractions, activities, and more, and support small Black-owned businesses in the community