Unclaimed brand
The weekly dispatch for the HYROX obsessed. Get athlete spotlights, training tips, race coverage and shenanigans from the frontline.
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Hex Code
Color name
RGB
HSL
CMYK
#C69910
Pizza
198, 153, 16
45, 85, 42
0, 23, 92, 22
#0A0A0A
Cod Gray
10, 10, 10
0, 0, 4
0, 0, 0, 96
#EAE4DB
Pearl Bush
234, 228, 219
36, 26, 89
0, 3, 6, 8
THE ROXIE is a free monthly publication for people passionate about HYROX, combining race coverage, training guidance, athlete stories, and a playful appreciation of the sportโs culture. Its editorial approach focuses on the people behind the results, sharing candid accounts of why athletes compete alongside profiles of standout participants and the training clubs developing HYROX talent.
Each issue offers a workout of the day designed with input from top coaches, plus race tips, strategy, gear reviews, industry news, and commentary on questionable fitness advice. Readers can also find club features, community playlists, and lighthearted content inspired by life on the HYROX frontline. The publication presents itself as a source of both practical information and entertaining stories, with an irreverent tone and an emphasis on human grit and good vibes.
THE ROXIE is delivered by email to subscribers, who can unsubscribe at any time. Subscription is free and also provides automatic entry into a promotional draw featuring a HYROX race entry, a post-race foot massage, and a pair of Crocs.
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