The Standard
@thestandard.com.hk
The Standard, Hong Kong's premier free English news outlet, covers a lively mix of local and international news, all at no cost.
The Standard's Company Logos
The Standard's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#66A8CC
Danube
102, 168, 204
201, 50, 60
50, 18, 0, 20
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#235E73
Calypso
35, 94, 115
196, 53, 29
70, 18, 0, 55
About The Standard
The Standard 英文虎報 is the first free English daily newspaper in Hong Kong. Published in print from Monday to Friday, it offers a vibrant mix of local, business, financial, China, international, and sports news. In addition, it features entertainment and lifestyle articles.
As Hong Kong's largest circulation English daily newspaper, The Standard has become a powerful and influential medium since it became a free newspaper in September 2007. With a commitment to editorial quality, integrity, and fairness, it presents a diverse range of news and features in a bold tabloid format. The Standard is also available across various media platforms, including a website, iPad app, Nokia OVI app, and Facebook page, allowing readers to stay informed round the clock.
The paper is distributed throughout Hong Kong and can be found at numerous street points, corporations, luxury residential estates, government offices, schools, shopping malls, and more. With its wide reach and accessibility, The Standard is the go-to source for up-to-date news in Hong Kong
Brand industry
Business and Consumer Services
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