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Hex Code
Color name
RGB
HSL
CMYK
#E4A318
Dixie
228, 163, 24
41, 81, 49
0, 29, 89, 11
#A14016
Hawaiian Tan
161, 64, 22
18, 76, 36
0, 60, 86, 37
#FEECEF
Remy
254, 236, 239
350, 90, 96
0, 7, 6, 0
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, connecting millions of consumers across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba's cutting-edge technology, Lazada is committed to transforming the retail landscape by offering an extensive selection of brands and sellers, with ambitions to serve 300 million customers by 2030.
Lazada’s operational framework hinges on three core pillars: robust logistics, innovative technology, and secure payment solutions. The company boasts end-to-end logistics capabilities, ensuring swift delivery facilitated by fulfillment centers in 17 cities. Through LazMall, launched in 2018, consumers can shop from over 32,000 verified international and local brands, guaranteed to deliver authenticity and speed. Additionally, the Lazada Marketplace allows retailers to reach a vast customer base with tools for payment and marketing analytics. Furthermore, Lazada enhances cross-border commerce, enabling Southeast Asian brands to access global markets while connecting international sellers to local consumers, supported by Alibaba’s infrastructure.
Brand industry
E-commerce and Shopping
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