Unclaimed brand
VAB is at the center of the video marketing industry. View our industry-shaping Insights reports, webinars, breaking industry news and more
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Hex Code
Color name
RGB
HSL
CMYK
#201A62
Lucky Point
32, 26, 98
245, 58, 24
67, 73, 0, 62
#F2F2F2
Concrete
242, 242, 242
0, 0, 95
0, 0, 0, 5
#1C1751
Bunting
28, 23, 81
245, 56, 20
65, 72, 0, 68
VAB is a leading brand that believes in inspiring marketers to think differently. With a team of bold personalities, they tackle tough media questions with innovative thinking, supporting facts, and real-world takeaways. As born storytellers, they are built for transformation and relentlessly relevant in a shifting media landscape.
VAB challenges conventional wisdom and embraces the unexpected to deliver flawless results. What sets VAB apart is their extensive research and data, leading critical conversations and shaping the voices of tomorrow. They are at the forefront of modern video measurement, spotting major marketing trends and educating brand leaders to think differently.
With deeply held values of curiosity, tenacity, collaboration, passion, trustworthiness, and a marketer-first approach, the team at VAB is human-centered and understands what it takes to succeed. They are fearless in their pursuit of uncovering hidden truths and pushing boundaries. As a member of VAB, you gain access to exclusive insights, connections, and resources to stay ahead in the ever-evolving media industry.
Join VAB and experience their original, first-in-class insights backed by fully transparent data
Company type
Nonprofit
Year founded
1980
Company size
11-50 employees
Video advertising research
Connected TV measurement
Premium video analytics
Media strategy insights
Advertising industry education
How do I download the VAB logo?
The VAB logo comes in two versions: a white logo and an icon. Download as transparent PNG.
What does VAB's branding look like?
The VAB wordmark is a clean, custom-looking uppercase “VAB” with an angular A that uses a bright cyan triangular counter/device, set in white against deep charcoal in the site masthead. Its visual identity pairs geometric, restrained lettering with a palette of deep navy, vivid cyan and magenta accents on pale gray or white, using photography and data-led editorial cards in clear, compact layouts.
What are VAB's brand colors?
The VAB color palette uses the hex codes #201A62, #F2F2F2 and #1C1751.
The VAB name, logos and brand assets are trademarks of VAB and its affiliates. Brandfetch isn't affiliated with or endorsed by VAB. Their use is subject to VAB's brand guidelines.