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Hex Code
Color name
RGB
HSL
CMYK
#FFD833
Bright Sun
255, 216, 51
49, 100, 60
0, 15, 80, 0
#800000
Maroon
128, 0, 0
0, 100, 25
0, 100, 100, 50
#FFD1C2
Romantic
255, 209, 194
15, 100, 88
0, 18, 24, 0
Lazada Group, founded in 2012, is Southeast Asiaβs premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a flagship of the Alibaba Group since 2016, Lazada leverages advanced technology and logistical expertise to connect millions of customers with an extensive selection of products and brands. The platform embraces innovations such as its Project Voyager technology, which enhances the shopping experience by utilizing data analytics to respond dynamically to market trends.
Lazada's core offerings include LazMall, a virtual marketplace containing over 32,000 trusted international and local brands, ensuring product authenticity and speedy delivery. Additionally, the Lazada Marketplace empowers retailers with access to a vast customer base while providing vital support services. With a focus on cross-border trade, Lazada connects Southeast Asian consumers to global products while assisting regional brands in reaching international markets. Through secure payment solutions and a robust logistics network, Lazada sets the standard for eCommerce in the region.
Brand industry
E-commerce and Shopping
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