THiA, the Travel Health Insurance Association, is the leading voice of the travel insurance industry in Canada. Since its establishment in 1998, THiA has represented travel insurers, brokers, underwriters, re-insurers, emergency assistance companies, air ambulance companies, and allied services in the travel insurance field. THiA is actively involved in public education, regulatory affairs, and member communications.

Through its committee structure, stakeholders participate regularly in addressing regulatory issues and promoting public education. THiA also provides online seminars, continuing education sessions, and annual conferences to share industry expertise. With a recent strategic direction in place, THiA aims to raise its profile, promote the value of travel insurance, drive the value of membership, and invest in key relationships.

The organization's executive board, led by President Michael Camacho and Vice President Elliott Draga, along with various committees and committee chairs, ensures effective governance and operations. THiA is committed to advancing standards of business conduct, professional and public education, and relevant issues in the travel health insurance domain