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Hex Code
Color name
RGB
HSL
CMYK
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
Lazada Group, founded in 2012, is Southeast Asia's leading eCommerce platform, revolutionizing retail across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a part of the Alibaba Group since 2016, Lazada leverages cutting-edge technology, robust logistics, and secure payment services to connect millions of customers with a diverse selection of products.
Lazada offers a range of services, including LazMall, the largest virtual mall in Southeast Asia with over 32,000 brands, ensuring product authenticity and rapid delivery. The Lazada Marketplace empowers retailers by providing access to millions of customers, comprehensive payment solutions, and marketing analytics across 18 categories such as health and beauty, fashion, and electronics. Additionally, Lazada’s cross-border initiative facilitates a gateway for Southeast Asian brands to reach international consumers, ensuring swift delivery through an extensive logistics network. With a commitment to enhancing the retail experience, Lazada continues to adapt and innovate, aiming to serve 300 million customers by 2030.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada brand color has the hex code #AE7E12.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.