The South Africa Tobacco Transformation Alliance (SATTA) is an organization that represents individuals involved in the tobacco farming, processing, and manufacturing sectors. Our mission is to support and promote transformation and economic development within the industry. We proudly advocate for South Africa's legal local tobacco leaf and manufacturing industry, working to safeguard its interests from threats such as illicit tobacco trade.

SATTA's membership spans the entire value chain of tobacco products, including farming, processing, manufacturing, and even extends to retailers and consumers. We believe in fostering fundamental economic development and transformation, promoting skills development, supporting the growth of small and micro industries, and contributing to rural development. Our members collaboratively campaign for the industry and actively combat the illegal cigarette trade, which not only jeopardizes jobs but also impacts the legal businesses that significantly contribute to the country's fiscus.

Join SATTA in supporting the local leaf industry, fighting against illegal cigarette traders, driving transformation in rural communities, and promoting tobacco control and harm reduction. Together, we can create a sustainable and thriving tobacco industry in South Africa