Toothbrush. org is an oral health awareness campaign encouraging people to build healthier daily brushing habits. Its central message highlights that one in four people do not brush their teeth twice a day, and invites visitors to sign a pledge to brush regularly.

In return for making that commitment, the campaign offers a free toothbrush. The website also provides educational information designed to help people make informed choices and care for their teeth. Personal guides cover topics such as looking after teeth, the importance of flossing, and choosing an electric toothbrush.

Additional resources address oral health and overall health, oral health for parents and seniors, support for at-risk communities, career resources, and states with the best oral health. The site identifies itself as a campaign for oral health and provides sections for learning about the campaign and contacting it, alongside privacy information. Through its pledge and practical educational resources, Toothbrush.

org aims to encourage consistent brushing and greater awareness of oral health