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Hex Code
Color name
RGB
HSL
CMYK
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
#FFFF96
Pale Canary
255, 255, 150
60, 100, 79
0, 0, 41, 0
#254A9B
St Tropaz
37, 74, 155
221, 61, 38
76, 52, 0, 39
**Lazada Group** is Southeast Asia's premier eCommerce platform, established in 2012 and serving six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As part of the Alibaba Group since 2016, Lazada leverages advanced technology and logistics to connect consumers with a vast selection of brands and sellers. The platform features **LazMall**, Southeast Asia's largest virtual mall, offering over 32,000 local and international brands with guarantees of product authenticity, fast delivery, and hassle-free returns.
Through **Lazada Marketplace**, retailers gain access to millions of shoppers, benefiting from comprehensive support including secure payment solutions and marketing analytics. The platform boasts a diverse range of categories, from health and beauty to electronics and fashion. Furthermore, Lazada’s cross-border services facilitate global shopping experiences, allowing local brands to reach international markets with speed and efficiency. With its commitment to innovation and customer satisfaction, Lazada aims to serve 300 million customers by 2030, setting new benchmarks in online retail.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #AE7E12, #FFFF96 and #254A9B.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
