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Hex Code
Color name
RGB
HSL
CMYK
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
#FFFF96
Pale Canary
255, 255, 150
60, 100, 79
0, 0, 41, 0
#244E9A
St Tropaz
36, 78, 154
219, 62, 37
77, 49, 0, 40
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, operating in Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With an ambitious goal to serve 300 million customers by 2030, Lazada connects this vibrant region through state-of-the-art technology, logistics, and payment solutions, all bolstered by the support of Alibaba Group since 2016.
The brand offers an extensive selection of products via its flagship service, LazMall, featuring over 32,000 trusted international and local brands, ensuring 100% product authenticity and swift delivery. Additionally, the Lazada Marketplace empowers retailers to reach millions of customers across diverse categories, ranging from health and beauty to home appliances.
Lazada's cross-border initiatives enable Southeast Asian brands to access global markets while providing consumers with a curated selection of international products. With secure payment options and a focus on customer-centric technology, Lazada continually redefines the shopping experience, making it a premier destination for both retail and entertainment.
Brand industry
E-commerce and Shopping
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