TrafficHaus is an advertising technology platform designed to give advertisers and publishers greater control over digital ad inventory and campaigns. Built by publishers for publishers, it supports buying and selling advertising through a self-service system with live bidding and a variable CPM model. Its proprietary algorithms allocate traffic using factors such as advertiser bids and budgets, minimum pricing, and geographic limits.

Advertisers can access publisher-direct inventory across web, mobile, and tablet, and choose ad size, placement, volume, device, and price. They can also adjust bids in real time. TrafficHaus promotes access to up to one billion ad views per day and offers real-time bidding, scalable reporting, dedicated account support, and ad units optimized for desktop, mobile, and tablet screens.

For publishers, services include ad serving, inventory fulfillment, revenue reporting, real-time statistics, and tools for managing publisher zones and advertiser campaigns. The company says its platform helps publishers reduce costs, save time, and increase revenue. TrafficHaus is supported by MediaReps, which provides industry expertise and media representation.